Digital Marketing Channels

B1-B2IntermediateStudents only

This lesson is for Practispeak students

The first 3 lessons of each level are free for everyone. Students get every lesson.

There are more marketing channels available than ever — and the hardest job is choosing the right ones. In this lesson you will learn the vocabulary for describing and comparing digital marketing channels, understand the difference between paid, earned, and owned media, and practise writing and presenting a channel strategy summary to a client.

  • 8 key words
  • 6 phrases
  • Dialogue and exercises

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